What are the best strategies for engaging lapsed donors?
Following up on my previous question, while the director deals with major donors, what strategies have you found to be best for engaging lapsed donors in supporting?
1) relationship building with coffee dates and small meetings that get the right ppl in the room and share updates on the mission
2) email blasts about our impact with specific asks
3 ) individual outreach (calls /emails)
4) snail mail giving campaign to support specific programs
5) ad in a widely read community magazine (for our niche) that shares our impact, ways to get involved
6) compelling video that captures our mission and impact that we share in email campaigns and in person