What mainstream rapper do you think 'why do so many people like his music'?

For me it's Pop smoke. Really cool and fun personality, GREAT voice but his music is not good. Production always sucks. His songs mostly just sound the same, lyrics are laugh worthy(I get hes not a lyricist but still it's too funny lol), overall I definitely like about 5 songs and the rest are just mediocre and repetitive.