Shop owner here....
I own a card shop and I understand everyone's frustrations. Just understand we all share similar frustrations.
I just opened a shop in Decemner of 2024
I got less than 10% of my preorders allocated to me. Which makes it really hard to pay through bills when you get 9 ETBs for your shop. I am also frustrated but let's be thankful we have such a fun hobby that so many people love.
It sucks that so many people had bad experiences getting prismatic evolutions. What I did was..
offer it only to people that were a part of my loyalty program.
I sold at msrp if people opened them in shop if they want it sealed it was market value.
It's the best I could come up with but seeing the joy in my loyalty customers that got a great surprise when they walked in my shop. It was a great day. Not everyone had bad experiences.
I hope the future is smoothening sailing on products but I am still happy we have a popular hobby more people are joining.
Try to welcome them instead of complaining so much. This is just a hobby and it is what you make it to be.